McSweeney's as a publishing company is built on a business model that only works when we sell physical books. So we try to put a lot of effort into the design and production of the book-as-object.
Copy QuoteYou can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.
Copy Quote View & ShareA designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Copy Quote View & ShareDesign is not just what it looks like and feels like. Design is how it works.
Copy Quote View & ShareSpace and light and order. Those are the things that men need just as much as they need bread or a place to sleep.
Copy Quote View & ShareGood design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Copy Quote View & Share