Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business.
Copy Quote View & ShareCuriosity about life in all of its aspects, I think, is still the secret of great creative people.
Copy Quote View & ShareThe work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.
Copy Quote View & ShareAdvertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.
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