Marshall Mcluhan quotes

The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.

The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.

Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.

The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar.

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.

The car has become the carapace, the protective and aggressive shell, of urban and suburban man.

In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness.

As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'

The new electronic independence re-creates the world in the image of a global village.

Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts.

Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.

American youth attributes much more importance to arriving at driver's license age than at voting age.

Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.

Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.

Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.

Darkness is to space what silence is to sound, i.e., the interval.

As technology advances, it reverses the characteristics of every situation again and again. The age of automation is going to be the age of 'do it yourself.'

The medium is the message.

Advertising is the greatest art form of the 20th century.

Ads are the cave art of the twentieth century.

Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior.

Money is a poor man's credit card.

Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.

The new electronic independence re-creates the world in the image of a global village.

Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.

Advertising is an environmental striptease for a world of abundance.

We drive into the future using only our rearview mirror.

Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.

Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.

Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be much more powerful than he could ever be.