Between death and a new birth, we know that our body, down to its smallest particles, is formed out of the cosmos. For we ourselves prepare this physical body, bringing together in it the whole of animal nature; we ourselves build it.
My father was a legendary copywriter. He wrote 'Timex Takes a Licking and Keeps on Ticking.' He named Earth Day 'Earth Day.' It falls on his birthday, April 22. Earth Day, birthday. So the idea came easily.
