I've never felt like I was in the cookie business. I've always been in a feel good feeling business. My job is to sell joy. My job is to sell happiness. My job is to sell an experience.
Copy Quote View & ShareIt takes more than capital to swing business. You've got to have the A. I. D. degree to get by - Advertising, Initiative, and Dynamics.
Copy Quote View & ShareA bankruptcy judge can fix your balance sheet, but he cannot fix your company.
Copy Quote View & ShareThe fastest way to succeed is to look as if you're playing by somebody else's rules, while quietly playing by your own.
Copy Quote View & ShareEvery day I get up and look through the Forbes list of the richest people in America. If I'm not there, I go to work.
Copy Quote View & ShareRemind people that profit is the difference between revenue and expense. This makes you look smart.
Copy Quote View & ShareBrand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.
Copy Quote View & ShareIf the career you have chosen has some unexpected inconvenience, console yourself by reflecting that no career is without them.
Copy Quote View & ShareSpend a lot of time talking to customers face to face. You'd be amazed how many companies don't listen to their customers.
Copy Quote View & ShareBusiness, more than any other occupation, is a continual dealing with the future; it is a continual calculation, an instinctive exercise in foresight.
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